Pricing based on deliverables, not billable hours

Tired of paying for marketing that seems to happen behind the scenes? You're not alone. That's why we use a transparent points pricing system with regular reporting.

Compare
Plans

Start-up

£
5K
4.9K
Per Month
Billed Annually
40 points
Per Month
For start-up and small teams that want to scale their marketing output and achieve better results.

Pro

£
7.5K
7.35K
Per Month
Billed Annually
60 points
Per Month
Pro will give you more services, more regularly, so you can reach your goals faster.

Enterprise

£
12.5K
12K
Per Month
Billed Annually
100 points
Per Month
Suitable for brands, looking to finely calibrate our services and achieve huge growth ambitions.
Strategy & Performance
Quarterly GamePlan Activity Report
Monthly GamePlan Activity Report
Quarterly Review Meeting
Weekly Review Sessions
Monthly Google Analytics Report (Dependent on Access)
Google Analytics Dashboard Setup (Dependent on Access)
6 Month Review and Strategy Workshop (worth 55 points)
Management
Client Calls and Emails
Project Management
Online Client Projects Area and Dashboard (Asana Project Platform)
Extra
Referral Bonus Points
5 Points
8 Points
13 Points
Renewal Bonus Points
5 Points
8 Points
13 Points

Compare Plans

Plus

£
5K
4.8K
Per Month
Billed Annually
Go beyond email and customize your workflow

Pro

£
7.5K
7.35K
Per Month
Billed Annually
More inboxes and data to transform teamwork

Enterprise

£
12.5K
12K
Per Month
Billed Annually
All add-ons and features, integrated seamlessly
Strategy & Performance
Quarterly GamePlan Activity Report + Scorecard
Monthly GamePlan Activity Report + Scorecard
Quarterly Review Meeting
Weekly Review Sessions
Monthly Google Analytics Report (Dependent on Access)
Google Analytics Dashboard Setup (Dependent on Access)
6 Month Review and Strategy Workshop
Management
Client Calls and Emails
Project Management
Online Client Projects Area and Dashboard (Asana Project Platform)
Extra
Referral Bonus Points
Renewal Bonus Points

All subscription plans include these features

Frequently asked questions

Why points and not hourly rates and currency?

Better value for your money and more flexibility:
Each of our marketing subscription packages has a set number of points, which you can use to pick and mix from our marketing services, depending on your goals and timeframe. We understand the importance of flexibility when scaling a business or launching a new product. We use a “Points Value” pricing model to ensure we always deliver client services based on output and value rather than billable hours and fluffy objectives. With points, our clients have the flexibility to ramp support and change tactics as required and always get the full value of what they’ve paid for. We offer a selection of packages to suit all business shapes and sizes, but can customize based on requirements and goals.

Balance your points, reallocate, and increase/decrease across multiple months:
This way of working also allows us to balance out points over more than one month. For example, if your boss has signed off your spend, but you a bit of extra marketing support from Radial Path urgently to capitalize on a new opportunity, and know that you can make up the deficit in the next few months. We’re ok with that! We just keep track of points being used and alert you when you’re spending more than your allocation. Usually, we won’t let a deficit in points run over more than three months.

How long is my contract?

Packages contracts are typically 12 months, but we have a minimum of 9 months. We prefer to work in partnership with our clients for the long term when we're working towards long term goals. However, for shorter term needs we also offer flexibility for those wanting one-off bespoke projects.

Are the points the same as hours?

To some degree yes, but we also allocate points based on estimated time and the value of the deliverable at the end. The great thing about points is that when something takes us longer than expected, the points don't go up. Points streamline planning, execution and reporting, so we love them

How do you allocate points and execute the work?

Point allocations are defined at the start of every quarter, based on the agreed-upon scope. Points can also be reallocated or increased each month as needed to capitalize on new opportunities and change pace or tactics to improve performance. If possible, we like to stay focused for the quarter.

By working in quarterly cycles, we offer more efficient and accurate forecasting and planning. And by creating a 90-day sprint with a monthly review, we stay focused and allow enough time for work to show results, keep on track with agreed goals and strategy, and enhance longer-term success.

What are the benefits of a packaged points service?

For one predictable monthly price, we provide a joined-up marketing solution comprising everything you need to succeed, including: content creation, digital campaigns, MarTech support, landing pages, lead generation, email marketing, SEO, website optimization, social media management, lead nurturing, strategy, monthly reporting and more. By bringing all of these together, you will achieve more while paying less. You'll also get a dedicated team working with you, including more meetings and consultancy bundled in free of charge.

Deviate
to
Dare